The technique for the manufacture of pots is based on the same that was used by the Paquimé culture 600 years ago, minerals such as manganese, copper oxide, and black clay are used to give hardness to the pottery. To heat, the parts use manure as fuel. No lathe is used but a mold and the pieces are polished with a stone. The geometric drawings are made directly on the parts, without previous sketches. In 1974, together with his brothers - Nicolás, Reynaldo, Lidia, Consolación, Reynalda, Jesus, and Genoveva - concentrated their efforts to increase the production of ceramics. It was followed by the family of the Ortiz brothers in the Porvenir neighborhood, although at first with a less refined design, little by little they improved their techniques to obtain a higher quality. Other potters of Mata Ortiz who followed in the footsteps of Quezada have been renamed, examples are Abigail López, who won a world ceramic award from Unesco and Rubén Lozano Lugo, who won the National Handicrafts Prize in 1993. Currently, 2014 there are more than 300 potters in Mata Ortiz, including two groups of potters made up of women, the Paquimé Group and the Pearson Group, each with 52 members.
Noe Quezada has continue his father Juan Quezada legacy to create fine art ceramics that has distinguish their ceramics among many others in the world